Ready, Set, Relax...

British design, Portuguese-made from the finest OEKO-TEX® certified 100% Egyptian Cotton or 100% Pima Cotton.

Experts in supplying the world's finest hotels and most exclusive interior designers with sustainability, longevity and functionality in mind, without compromising on style.

You deserve a better night's sleep. Let us help you create that timeless look and a bed you will never want to get out of.

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  • The Restoration Collection x Edward Bulmer Natural Paint


    The London & Avalon x Edward Bulmer Natural Paint Collection brings together the gentle art of sleep with the natural harmony of considered interiors. Soft, luminous bed linen in our finest Pima cotton sateen is paired with a palette of calming, plant-based paints - each shade chosen to soothe, restore, and cocoon.




    Shop The Restoration Collection 

  • The Island Collection - Cool, Crisp & Matte Percale


    Our Island 300 thread count Bed Linen has wonderful breathability and a relaxed percale matte finish that improves with each wash, a perfect choice for warmer months. It's got that cool & crisp hotel fresh feel, used by world renowed luxury Hoteliers.


    Available in a selection of grosgrain ribbon trims - White, Navy, Silver & Boston Blue. From £37.50


    Shop Percale Island Collection 

  • The Heritage Collection - Soft & Silky Sateen


    Our Heritage 500 thread count Bed Linen is our most luxurious fabric, blissfully indulgent, with a smooth and soft sateen sheen.


    Available in White, Navy, Silver and Canopy Green signature grosgrain trim plus the added option of oxford edged pillowcases so you can create your perfect bedscape. From £65



    Shop Sateen Heritage Collection 
  • Hemstitch TC500 Duvet Cover - White Collection - London and Avalon

    The Hemstitch Sateen Collection


    Our White 500 thread-count Hemstitch Collection is blissfully indulgent, made from the softest 500-thread count 100% Egyptian satin cotton, it is buttery smooth with a slight silky sheen.

    Hemstitch refers to the luxury detailing on the pillowcase and duvet cover. From £72.50



    Shop Hemstitch Collection 

  • The Oriental Jacquard Collection


    Expertly woven from our premium 340-thread count sateen cotton, The Oriental Collection Pillowcase delivers the perfect balance of durability and indulgence.

    The refined rice pattern jacquard weave creates a beautifully tactile bed linen that feels as luxurious as it looks. Perfect for adding a touch of glamour without overwhelming your bedroom interior.

    Shop The Oriental Collection 

So what do we do differently?

Two decades of knowledge, tried, tested and continuously trusted amongst Hollywood circles, exclusive Interior Designers & Luxury Hoteliers. Our products are made with comfort, feel and longevity in mind.

Effortless Elegance

Our Duvet Covers are all made with a traditional French Tail - a generous and longer opening at the base of the duvet, which is tucked under the mattress for an effortlessly neat fit, keeping the duvet firmly in place.

All our duvet covers include either a ribbon trim or hemstitch detailing to match our pillowcases.

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Style Simplicity

Our Pillowcases are all made with generous envelopes of fabric to ensure the pillows stay put.

Choose between grosgrain ribbon trim, hemstitch detailing as well as Oxford border options.

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The Perfect Fit

Our Fitted Sheets are made extra deep and unsparingly to 40cm, ensuring they tuck right under the thickest of toppers & mattresses.

We also stock a selection of US & Euro sizes as standard.

It's these extra details that set us apart and help you to create your complete Bedscape™ for the perfect night's sleep.

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100% Egyptian Cotton Island Housewife Pillowcase Midnight Navy Trim - London and Avalon

Inspired by Savile Row tailoring

Our signature ribbon trim has been copied, but the quality remains unmatched.

Inspired by the finest tailoring found in London's Savile Row - our grosgrain ribbon trim borders both the pillowcase and duvet cover, offering a subtle and classic pop of colour to tie in with your style.

SHOP OUR SIGNATURE RIBBON TRIM

  • Free Shipping

    We offer Free Shipping to the UK over £150. Delivery outside of the UK is calculated at checkout. If you would like to know more please click here.

  • Ethically Sourced

    We work directly with our Mills in Portugal, Italy and the United Kingdom. We are proud to be certified by the world renowned sustainability certification by Positive Luxury

  • Beautifully Presented

    All our orders are treated with the utmost care and attention. Our complimentary gift wrapping is available on all products.