Lovely soft fluffy towels
Island
CollectionWoven in 300-thread count 100% Egyptian percale cotton, finished in a selection of grosgrain ribbon trims. There are no buttons; all of our duvet covers close with a French Tail that tucks neatly under the mattress, keeping the duvet square all night, so there is nothing to lose in the wash. Made to any dimension, including antique, yacht and non-standard beds.
Cool, crisp and matte, it is the perfect choice for hot sleepers and warmer months. Available in a selection of grosgrain trim colours, our linen is made to last and tested to withstand the exacting pressures of luxury hotel laundering, whilst keeping that all-important feel.
Explore the range
Heritage Collection
Heritage 500 thread count, 100% Pima sateen cotton - Choice of grosgrain ribbon or Hemstitch
Island Collection
Island 300 thread count, 100% Egyptian percale cotton - Choice of grosgrain ribbon
The Detail
French tail duvet covers and extra deep 40cm fitted sheets for deep mattresses or toppers
Trust Points
Made in Portugal.
Positive Luxury certified.
Oeko-Tex certified.
Trusted by Mandarin Oriental globally.
Bespoke Services
Bespoke sizing, trim colour matching and monogramming available
From Yarn to Bed
Every thread woven and finished by the same artisan mills we've worked with for over twenty years.
01
Cotton Yarn
Long-staple fibre selected for softness and strength.
02
Woven in Portugal
Sateen or percale weave, on artisan looms.
03
Finished by hand
Grosgrain and hemstitch detail with a French Tail closure, stitched with care.
05
Ready for your bed
Soft from the first night, softer with every wash.
reviews
In our customers' words
Here's what customers say about London & Avalon.
4.9 out of 5
226 store reviews
Verified byJudge.me
I came across the brand while searching for a nice gift to celebrate my cotton anniversary. I read some reviews online and they were all great. I really liked the designs they offer and the personalisation options. I engaged with support to ask a couple of questions and they were very attentive and responded so quickly, I was genuinely impressed that I was sold on buying from them. I made my purchase online without any troubles and had my order delivered 2-3 days later, which I thought was very fast. I was so surprised that I recevied a lovely handwritten note regarding my anniversary which I really appreciated. The products are extremely nice quality and delivered exactly what I was looking for: a luxury hotel experience every night! I didn't know I needed this level of quality in my bed but it has been incredible that I might order more of their products. I would recommend 10/10
ur experience with London & Avalon has been outstanding. Their team, and Charlotte in particular, couldn't have been more attentive. Our order arrived on time and in perfect condition. Their sheets and towels are of exceptional quality, and they pay great attention to detail, with beautifully executed, elegant embroidery throughout. We look forward to working with you again on future projects. Thank you for everything! EMCI Team.
Since 2009 I am client of London and Avalon - called Josephine's before. The quality and the service is just awesome and the service is just outstanding. many thanks.
Thank you very much for the samples! Absolutely gorgeous quality, colours! I love it! My strong recommendation!
Unbelievably decadent bed linen! The softest we've ever slept on. We'll be back for more.
excellent linen company I have been using their products since the Joesphine era an truly love it.
Knowledgable Helpful and Efficient with a Quality Product
Wonderful bath linen!
We acquired the pillows from this site and every night since then it’s been the best night sleep ever
I came across this lovely website whilst looking for a good quality pillow for my son. I purchased the standard hypoallergenic pillow in medium and I’m very happy I did
Supplied to, and written about by
"London & Avalon’s dedication to creating impeccable bed and bath linen makes them a natural preferred partner for Mandarin Oriental Exceptional Homes."
- Philip Leighton, Head of Mandarin Oriental Exceptional Homes
Before you buy
Questions we are asked most
Which size do I need if my mattress is American?
Which size do I need if my mattress is American?
UK and US bed names do not match. A US Queen mattress takes our Double or King cover depending on the drop you like; a US King takes our Super King.
Will I be charged customs or duty on delivery?
Will I be charged customs or duty on delivery?
No. Orders to the United States and Europe ship on a delivered-duty-paid basis: the import duty and local tax are calculated and paid by us before the parcel leaves.
How long will my order actually take?
How long will my order actually take?
Bed linen, bath linen and accessories typically take 2–4 working days in the UK and 4–7 in the US/EU. Monogrammed items add 5–10 working days. Filled bedding takes 10–15 working days. Made-to-order linen takes 6–8 weeks.
What if it is not right when it arrives?
What if it is not right when it arrives?
Send it back within 30 days, unwashed and in its packaging, and we pay the return postage in the UK, EU and US. Made-to-order linen, filled bedding and monogrammed pieces are exempt.
Is 500 thread count sateen too warm for summer?
Is 500 thread count sateen too warm for summer?
Pima sateen sleeps warmer than percale but breathes far better than a synthetic blend. If you sleep hot, the cool and crisp percale in our Island Collection is the better choice — or order free swatches and feel both before deciding.
Can I match the trim to my interior scheme?
Can I match the trim to my interior scheme?
Yes. Six trims are stocked for immediate despatch, 35 are available to order, and we will match a grosgrain to any swatch, paint reference or fabric you send us.
Do you offer a trade or designer account?
Do you offer a trade or designer account?
We do, for interior designers, hoteliers and private clients furnishing more than one room. It includes trade pricing, sample loans and a named contact.