Twenty Years, Quietly
Our story at a glance
WHERE IT’S MADE
Working With European Family Owned Mills For Over 20 Years
Our bed linen is woven and finished in Italy and Portugal, in mills we have worked with for over twenty years. A number of our mills have been in the same family for three and even four generations.
Trusted by the titles that matter
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The Wall Street Journal
View FeatureWe were proud to be chosen by the journal for a piece on the quiet, unbranded signals of a tasteful home, the kind of recognition that can’t be bought.
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Financial Times - How To Spend It.
View All Press Articles“The Chanel No. 5 of bed linen.”
A line that has stayed with us, succinct, memorable and wonderfully hard to improve upon.
MEET THE BRAND
A fully personalised service
London & Avalon is a family owned luxury British brand, with team members available to discuss every aspect of your orders.
BRITISH AND EUROPEAN MILLS · BESPOKE SERVICE
PERSONAL SERVICE
Our People
For any questions, no matter how detailed, one of us can assist, either by telephone or email.