Journal
Our journal is designed to inspire you to create a haven of tranquility. Explore our collection of curated articles for design inspiration, expert care tips for your linens, and the latest trends in creating a spa-like experience at home.
Unwind, recharge, and discover the art of living well.
Journal
Have you Discovered our Silver & Ivory Bed Linen?
While white remains London & Avalon’s best-selling bed linen color, their Hemstitch and Heritage Collections also feature warm Ivory and cool Silver shades. Made in small batches for quality and...
Have you Discovered our Silver & Ivory Bed Linen?
While white remains London & Avalon’s best-selling bed linen color, their Hemstitch and Heritage Collections also feature warm Ivory and cool Silver shades. Made in small batches for quality and...
Discover the French Tail on our Duvet Covers
A French Tail (or Fishtail) is a unique duvet cover design featuring an extra wide, bottleneck-shaped flap at the bottom. This flap tucks securely under the mattress, creating a sleek,...
Discover the French Tail on our Duvet Covers
A French Tail (or Fishtail) is a unique duvet cover design featuring an extra wide, bottleneck-shaped flap at the bottom. This flap tucks securely under the mattress, creating a sleek,...
Sustainability: at the core of everything we do
With a focus on creating timeless products that minimize waste, the brand is proud to be pursuing the Positive Luxury Butterfly Mark accreditation, a prestigious recognition of genuine sustainability efforts...
Sustainability: at the core of everything we do
With a focus on creating timeless products that minimize waste, the brand is proud to be pursuing the Positive Luxury Butterfly Mark accreditation, a prestigious recognition of genuine sustainability efforts...
Top Tips for Outdoor Dining this Coronation Wee...
As the UK celebrates the Coronation with pride and festivities, London & Avalon shares their top tips for enjoying outdoor meals in any weather. From vintage-style cooler bags and ice-filled...
Top Tips for Outdoor Dining this Coronation Wee...
As the UK celebrates the Coronation with pride and festivities, London & Avalon shares their top tips for enjoying outdoor meals in any weather. From vintage-style cooler bags and ice-filled...
What's your favourite Bedscape?
A Bedscape is the art of arranging pillows, duvets, blankets, and cushions to create a beautiful, personalized bed look. From choosing pillow sizes suited to your bed to layering decorative...
What's your favourite Bedscape?
A Bedscape is the art of arranging pillows, duvets, blankets, and cushions to create a beautiful, personalized bed look. From choosing pillow sizes suited to your bed to layering decorative...
Duvets, Pillows & Toppers - how do I know which...
Choosing between feathers and down can be tricky, but understanding their roles helps you find the perfect bedding. Down offers superior insulation, softness, and breathability, ideal for lightweight comfort. Feathers...
Duvets, Pillows & Toppers - how do I know which...
Choosing between feathers and down can be tricky, but understanding their roles helps you find the perfect bedding. Down offers superior insulation, softness, and breathability, ideal for lightweight comfort. Feathers...